Netcraft: An RSAC 2025 Meet & Greet Profile

Fresh off the RSA Conference 2025, Richmond Advisory Group shares quick profiles of each of the companies we met with in our "RSA-May series". Note that some of the content may been generated by an AI note transcriber but that all published content was reviewed and fact-checked by the profiled company. We are very grateful for the time each company spent with us.

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Netcraft, based in the United Kingdom and founded in 1994, is a GRC cybersecurity vendor specializing in digital risk protection. The company offers a comprehensive platform that includes services such as cybercrime detection, threat intelligence, phishing detection and disruption, brand protection, domain protection, and cyber threat feeds. Netcraft's solutions are designed to protect organizations from various cyber threats, including phishing, malware, fraudulent profiles, fake shops, and brand infringement. Their platform integrates with external threat intelligence and enterprise systems, providing rapid detection, disruption, and takedown of cyber threats to safeguard critical infrastructure and maintain customer trust. (IT-Harvest)

Offerings: Mobile Device Protection, Social Media Protection, Phishing Detection & Disruption, Domain Protection, Conversational Scam Intelligence, Browser Extension, Cyber Threat Feeds, Domain & Website Takedown, Brand Protection. (IT-Harvest)

Richmond Advisory Group met with: Dal Billings, VP of Marketing and Rob Duncan, Product Strategy.

Core Business Operations: Engages in detecting malicious activity and takedowns, covering 100+ attack types. Processes 23 billion datapoints annually, with a focus on fully automated threat detection and response with near-zero minimizing false positives. Major threats include phishing, social engineering, and fake online stores.

Detection & Takedown Efficiency: Take down of 1/3 of all phishing sites globally. Achieved hundreds of millions of takedowns in March, averaging 2.6 hours per takedown. Critical response time highlighted, as 93% of phishing views happen within 19 hours. Strong API ties with key infrastructure providers enhance operational speed.

Business Evolution: Evolved to a structured organization post private equity investment from Spectrum Equity; focus on U.S. market expansion. Currently profitable with growth; key customers include financial institutions, governments, and retailers.

Competitive Advantage: Differentiators include high automation (99%+), rapid response times, and trusted provider relationships. Many clients authorize autonomous threat detection and takedowns.